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Salesforce Integration

Connect Salesforce to auto-track GTM metrics in Brev—so your goals stay current based on what’s happening in your CRM (without manual updates).

What you get with Salesforce

With Salesforce connected, Brev can use Salesforce as a source of truth for KPI tracking, including:

  • Connecting Salesforce data directly to Brev Metrics (via Auto-track)

  • Automatically updating metric values as your pipeline and revenue data changes

  • Improving AI summaries/insights by grounding updates in real CRM data

  • Full visibility of sales KPIs inside your Goals and KPI Dashboard

Connect Salesforce

  1. Go to Integrations

  2. Find Salesforce and click Connect

  3. Authenticate with Salesforce and approve permissions

  4. Select the correct Salesforce org (if prompted)

Connect Salesforce to a Metric Directly

Create a Metric, select Auto-track, and select Salesforce

Authenticate with Salesforce and approve permissions (if prompted)

Scope into the specific Salesforce report you want to pull data from

Scope into the specific Salesforce report you want to pull data from
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You can count rows and columns within Reports in a few ways;

  • Sum of columns

  • Record count in the report

  1. Set any filters you need (pipeline, stage, owner, date range, etc.)

  2. Click Save and complete any other fields in the metric dialogue.

Success check: Salesforce shows as Connected in the metric and is appended to the metric creation dialogue.


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Viewing and refreshing your metric

After you save:

  • You’ll be brought back to your goal view where the metric is created

  • A Salesforce icon will appear on the metric/goal showing it’s connected

  • You can hover to see more details, and click to refresh the data

Note: Brev will sync with Salesforce on a regular cadence, but you can always force a refresh.

More Questions?

As always, feel free to reach out to us at [email protected] with any questions or directly chat with us in the Brev app.

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