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Individual Performance Management & OKRs

How to manage your OKR process while still being mindful of IPM.

OKRs and Individual Performance Management (IPM) serve different purposes. When they’re blended incorrectly, OKRs lose their power. When they’re used together correctly, they reinforce each other.
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This article explains how they differ—and how to use them together without breaking either system.


The core difference

  • OKRs are a business performance system

  • Individual Performance Management is a people evaluation system

They should inform each other—but not be the same thing.


How OKRs drive business performance

OKRs are designed to optimize organizational outcomes, not individual compensation.

They emphasize:

  • Focus: 3–5 OKRs per person or team, centered on top priorities

  • Alignment: Clear linkage to team, department, and company objectives

  • Transparency: Goals, progress, and check-ins are visible to everyone

  • Frequent tracking:

    • Quarterly goal setting

    • Weekly updates

    • Monthly checkpoints

  • Stretch: Ambitious goals meant to push performance, not guarantee perfection

OKRs work best when they encourage learning, adaptation, and honest reporting.


How individual performance management works

Individual performance systems are designed to:

  • Document all work completed

  • Support manager-to-employee feedback

  • Evaluate performance for compensation, promotions, and development

They typically involve:

  • Semi-annual or annual goals

  • Monthly 1:1s and updates

  • Private feedback between manager and employee

  • Goals designed to be fully achievable (often tied to incentives)

Why you shouldn’t tie OKRs directly to compensation

When OKRs are directly tied to pay or bonuses:

  • Teams sandbag goals

  • Stretch disappears

  • Transparency drops

  • Honest check-ins turn into status theater

This breaks the very behaviors OKRs are meant to create.


The recommended approach

Most high-performing companies (including Google, Slack, Microsoft, and others) follow a clear pattern:

  • Maintain your existing individual performance management process

  • Decouple performance reviews from the business OKR cadence

  • Use OKRs as one input into performance discussions—not the be-all and end-all.

OKRs provide valuable signal:

  • What outcomes someone owned

  • How they navigated tradeoffs

  • How they handled risk, blockers, and learning

But they should never be the sole determinant of individual performance ratings.

How Brev supports this model

Brev is designed to:

  • Keep OKRs focused on business outcomes

  • Encourage stretch, transparency, and frequent updates

  • Preserve clean separation from formal performance reviews

  • Provide rich context that managers can reference during evaluations

Success check: OKRs drive focus, alignment, and execution—while performance reviews remain fair, thoughtful, and human.


More questions?

As always, feel free to reach out to us at [email protected] with any questions or directly chat with us in the Brev app.

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